Reason Number One: Your body is not receiving and absorbing the essential micronutrients, (or vitamins and minerals) that it needs to run the thousands of essential metabolic functions it must perform daily to maintain basic health. This is due to a variety of farming and food processing factors that are literally stripping our modern food supply of most of its essential vitamins and minerals. For example, according to the USDA, an apple today contains 96% less iron, 48% less calcium, and 82% less magnesium that an apple 80 years ago, and the statistics are equally shocking for modern meats and vegetables.(1)
Reason Number Two: Your body is constantly being bombarded with more micronutrient depleting factors than it has ever had to deal with in human history. Did you know that stress alone depletes all of the following micronutrients: A, B1, B2, B3, B5, B6, B7, B9, B12, choline, C, D, E, calcium, chromium, copper, iodine, iron, magnesium, potassium, selenium, zinc, omega-3, and carnitine? Then you have to take into account the over-consumption of micronutrient depletors such as sugar, alcohol, processed foods, wheat, soy and medications. Finally, exercise, pollution, and environmental toxins reduce your level of micronutrients leaving you in a state of serious micronutrient deficiency.
Unfortunately, in our modern world we can’t just eat a well-balanced diet and get all the nutrition we need. First, our modern foods are no longer supplying us with the amount of vitamins and minerals that they did for our ancient ancestors or even our grandparents. And second, our modern lifestyles are demanding more of these scarce, yet essential micronutrients than ever before.
Did you know that according to the USDA, more than 92% of Americans are deficient in the essential micronutrients needed to maintain basic health.(13) Shockingly, this affects nearly twice as many people as heart disease, cancer, osteoporosis, and diabetes combined! This makes micronutrient deficiency the most widespread and dangerous health condition of the 21st century. The most widespread, because it effects nearly all of us, and the most dangerous, because modern medical science now knows that when you become deficient in your essential micronutrients you open the door to nearly all of the health conditions and lifestyle diseases currently affecting billions of people worldwide.
(1) Food Nutrition Has Been Declining! Minerals Go Down, Disease Goes Up! Retrieved 2011, from the Nutrition Security Institute: http://www.nutritionsecurity.org/PDF/Food%20Nutrition%20Decline.pdf
(4) Asfaw A. Micronutrient de!ciency and the prevalence of mothers’ overweight/obesity in Egypt. Econ
Hum Biol. 2007. Dec;5(3):471-483. PMID: 17449338.
(8) Simontacchi C. Mineral De!ciencies And Food Cravings. Retrieved 2011, from the Diabetes Information Library: http://www.diabetesinfocenter.org/View.aspx?url=Article819
(12) Iwamoto J, Takeda T, Ichimura S. Combined treatment with vitamin K2 and bisphosphonate in postmenopausal women with osteoporosis. Yonsei Med J. 2003 Oct 30;44(5):751-6.
(14) Physicians’ Desk Reference 54th edition, 2000. Medical Economics Company. ISBN: 1-56363-330-2. Pg. 1674.
(1) Most multivitamin extras don’t add up. Tufts University Health & Nutrition Letter Feb 1st 2010. Retrieved8 2010, from Goliath:
(21) Shrimpton D.H. Dr Derek H Shrimpton, scientific advisor to the European Federation of Health
Product Manufacturers (EHPM) considers the nutritional implications of micronutrient interactions.// Chemist & Druggist. – 2004. – 15 May.
(22) Davies, J. Ostine, D. Partridge “Vitamin C: chemistry and biochemistry” Moscow “Mir”, 1999.–pp.176
(23) Korovina N.А., Zaharova I.N., Zaplatnikov А.L., Obinochnaya Е.G. Children’s vitamin and
microelement deficiency: modern approaches to correction. Manual. Medical Practices -М, 2004
(24) Paltzev M.A., Koukes V.G., Fisenko V.P. “Molecular mechanisms of medicines interaction” AstraPharmService, Moscow 2004, p.224.
(25) Zempleni J, Mock DM. Human peripheral blood mononuclear cells: ; Inhibition of biotin transport
by reversible competition with pantothenic acid is quantitatively minor. J Nutr Biochem. 1999;10(7):427-432. (PubMed)
(28) Serbinova E, Han D and Packer L, Free radical recycling and intramembrane mobility in the
antioxidant properties of alpha‐ tocopherol and alpha‐tocotrienol. Free Radic Biol Med 1991. 10(5): 263‐75.
(34) Tordo_ MG, Bachmanov AA, Reed DR. Forty mouse strain survey of voluntary calcium intake, blood
calcium, and bone mineral content. Physiol Behav. 2007. Aug;91(5):632-43. PMCID: PMC2085359.
(36) Willner, P., Benton, D., Brown, E., Cheeta, S., Davies, G., Morgan, J., Morgan, M., Depression increases “craving” for sweet rewards in animal and human models of depression and craving. Psychopharmacology, 136(3):272-83, 1998 Apr.
*These statements have not been evaluated by the FDA. This product is not intended to diagnose, treat, cure or prevent any disease.